Utilization of WhatsApp Social Media in Building an Organizational Communication Climate for ITMI (Indonesian Muslim Blind Association)

Dita Megahidayah; Rosalia Prismarini Nurdiarti; Yeni Febrianty

doi:10.55927/fjmr.v4i2.12

Authors

Dita Megahidayah Universitas Mercu Buana Yogyakarta
Rosalia Prismarini Nurdiarti Universitas Mercu Buana Yogyakarta
Yeni Febrianty Universitas Mercu Buana Yogyakarta

DOI:

https://doi.org/10.55927/fjmr.v4i2.12

Keywords:

New Media, WhatsApp, Use of Social Media, Organizational Communication Climate

Abstract

This research explains the use of WhatsApp social media in building the ITMI Organizational Communication Climate in Bekasi Regency. This research contains a problem formulation. How is WhatsApp Social Media Used in Building the ITMI Organizational Communication Climate? Then the aim of this research is to find out how WhatsApp social media is used in building the ITMI organizational communication climate so that a good quality of life can be created for individuals in organizational life. This research is qualitative research using the constructivist paradigm method. The data sources used are primary data sources, namely three informants and secondary data in the form of books, journals, and so on. The research results show that the use of social media to build ITMI's organizational communication climate is carried out in two ways, first by obtaining and sharing information using appropriate social media platforms, and secondly, coordinating and maintaining good relationships in a structured way using social media.

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